加拿大外贸
想做化工外贸, 刚起步, 听朋友说在Chemindustry做了好多年了, 效果不错, 想听听更多朋友的意见,毕竟刚开始做.评论
LZ是做哪方面的化工啊?
Ecplaza和Ec21做医药原料,中间体,激素行业等效果好的,年底了有优惠的,欢迎咨询!
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行业网站的劣势在于流量,综合性的B2B的覆盖面更加全面,建议你考虑下综合性的知名平台
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MIC的化工客户也很多,楼主可以综合比较一下。
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你想开发哪里的市场 ?
你这是想做内贸还是外贸?
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Hello Everyone,
It is to notice that Chemical Industry margins are historically low and demand is consistent due to technological breakthrough, pricing and trust.
If you are thinking to expand your business in traditional sense then you dont have much opportunities for growth.
By "traditional sense" I mean the outbound marketing and old B2B model.
Traditional sense includes:
-Communication is one way
-Communication mode is inappropriate
-Customers are sought by one sided emails
-Marketers provides
-Marketer rarely seeks to educate
-One Online B2B shop, where show products and wait for quality buyers. (In high competition quality buyers cannot find you).
In this modern era Chemical Products need Inbound Marketing with Active B2B Model. These are the Marketing and Branding tools chemical products require in order to grow globally:
Inbound Market you need:
-Google SEO
-Google Ads
-Social Media
-Targeted Email Campaign
-Blogs/Vlogs
-White Paper
-Animated Videos
With Inbound Marketing the chemical products also need Active B2B Website.
There is a USA based B2B called Eworld that offers Inbound Marketing and Active B2B Model. In Active B2B model, where they assign you a dedicated person who will work for your company like international employee, collect buyer information, call buyers one by one, take buyers requirement, once buyer confirm his requirement then connect with supplier.
This B2B just dont focus on connecting buyers but also ensure revenue. There is lot more to know about that B2B you can contact with their Advisors.
Eworld Phone: +1(302) 440-8197
Email: [email protected]
QQ : 3220361766
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根据多年对化工企业的了解,
化工产品更需要主动营销,
要根据产品性质和用途,
多开发终端用户和经销商。
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化工是非常专业的行业,当然在这类平台里面去做,肯定会有点效果。
但是作为外贸先生的观点是:在开发客户的时候,其实不建议去行业网站上做营销。
除非你有点特色,不然你会很辛苦。
专业的行业一定主动和被动相结合去做营销的。
主动:动用自己所能用的资源,Google、Facebook、YouTube、linkedin、海关数据等去整理自己的目标客户群体,然后对客户进行分类,重点跟进。
被动:客户会出现在哪里,会在哪里去寻找,就去哪里做广告。展会、Google、Facebook等。
这个时候你就发现,在被动营销的时候,化工网站其实是占有客户时间很少的一个网站,1、化工网站没有资金做大量的广告,让买家都知道 2、只能通过互联网渠道做推广。 这么一看,还不如自己通过互联网渠道推广,跟化工网直接做竞争,抢客户资源。
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化工产品一般客户需要跨很多行业,
其实综合网站也是可以选择,
覆盖的客户群体反而更全面。
您说的这个网站没听说过。
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请问LZ是做什么产品呢?
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没听过那东西,想推广主动开发客户可以找我做邮件群发
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